Multi-service Trap

We probably all have more than one thing to offer as entertainment pros. We can offer a small show or a big show; a dirty show or a clean show; a short one or a long one. We have 8 different costume styles.

The multitude is a negative

I am kinda grossed out when a restaurant has too many menu items. There’s no way they’re putting care into each one. It’s either a freezer to fryer situation or they’re doing some majorly careless cooking back there. It’s very likely that when they have a short menu, that each thing is good and they put TLC in it — my fave ingredient.

A performer who does a million things probably doesn’t have a thing they do that really kills.


Picking a specialty and going with it, repeating it, owning it, learning everything about it — that’s good. That’s helpful and gives us an edge if there’s enough work in that specialty.


One way to counter the “Jack-of-all-trades, master of none” syndrome is to harness the power of all the jackiness into one core value.

  • “7 different circus skills to keep up the excitement
  • “we speak 5 different languages, so we can communicate with your audience every time
  • “I’ve performed in every kind of venue, and I know how to always connect with a crowd
  • “We create stunning looks : perfect for any environment”

What’s the thing that makes your multitude a powerful singletude?

I might go to a repairman who can repair anything if I have something very rare that I can’t find a specialist for. I might go to a store that has everything so I don’t have to find the right store. I might go to someone who does a lot of things for advice because they can connect dots that I specialist might not see.

Written for folks who want to attract and energize groups

Scot Nery is an emcee who has helped some of the biggest companies in the world achieve entertainment success. He's on an infinite misson to figure out what draws people in and engages them with powerful moments.

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