A picture says 1000 words. What are those words? Are the spelled correktlee? Are they legible? Are they actually what we want to say? A perfect photographer can take a perfect photo that isn’t good at all. Just like if someone made me the perfect high heel shoe, that’s not the kind of shoe I’ll … A Good Photo Is Succinct Communication
Two days ago, I wrote about audiences labeling our stuff. We can do the same thing ourselves. We can label what we do… then ignore it… then phone it in. This is so clear to me now that I hang with my toddler. He’s fascinated with a thing over and over again. It seems that … Phone It Out
I made this Chrome extension so you can get kudos / testimonials / reviews off the following sites… Linked in Yelp The Bash Gig Salad TripAdvisor Google Reviews Facebook Reviews Thumbtack Watch the video to see how it works…
We all label things and people. It helps us survive. The quicker we can label something, the quicker we can ignore it. We need to ignore a lot of things so we can look out for danger. We ignore the sticker on the windshield so focus can be put on what’s outside the windshield. We … Labels Aren’t Just For Bigots!
I like peanut butter that’s just peanuts. Maybe a little bit of salt. When I’m at the normal grocery store, I can usually get it. I don’t need organic, but I like simple, so I go for lowest price all peanut butter. That is the best one for me. There are probably 50 varieties of … We Have To Be The Best
I saw a guy at a stoplight trying to click his shoes into his bike pedal. I share this story from the limited perspective of me driving by quickly, not knowing the guy, not knowing what his story is. So, this is kind of fan fiction based on a little bit of movement I saw. … If We’re Ready We’re Late
“Please tell your friends about my show” “Share this link” “Let’s get the word out about my album” These phrases almost don’t need to be uttered when we have a strong brand. If we don’t have a strong brand, they’re even more useless. What we do is not for everyone. So many people tell me … A Brand is Fertile Soil
I discern entertainment as a craft instead of an art because it has a goal. If we forget that it has a goal, or we ignore the responsibility to the audience we don’t do what we’re supposed to. We’re supposed to entertain. We sign up for it and we come through as heros with as … Entertainment Is A Craft
We probably all have more than one thing to offer as entertainment pros. We can offer a small show or a big show; a dirty show or a clean show; a short one or a long one. We have 8 different costume styles. The multitude is a negative I am kinda grossed out when a … Multi-service Trap
When we’re doing marketing of any kind, we’re speaking to one person at a time. Each of our fans or clients or whatever can only experience the world as a single person. So, we can remember to talk to them as individuals instead of a crowd. Even people in a crowd are having their own … There’s Just One Person
I posted this question on Facebook and didn’t get an adequate answer, so I’m making up a word. Here’s the facebook post… I am an expert at making things complicated. I love complicated stories and people because they’re a great escape that my brain continuously puzzles over. When I’m working on a project that I … Mudwashing
In May 2021, I produced a fundraising event for the Francophone School of Oakland. We successfully raised them cash in their first ever Zoom auction and online day. They originally were thinking of having an online gala to match their previous in-person galas, but I came back with the idea of an entertaining Portal Day … Francophone School Fundraiser