Show Value with Case Studies

Case studies are a way of showing that we solve problems successfully. This is especially useful when we do different stuff for different clients. They are objective proof that we have value.

Part 1: Set up the Situation

In this first part, we’re essentially introducing the scenario. We set the stage by providing context, introducing the key players, and explaining the background. Think of it as the “what’s going on” section.

Part 2: Raise the Stakes

Now, let’s crank up the stakes. In this section, we emphasize the significance of the challenge our client faced. What were the potential risks if the problem wasn’t addressed? It’s about making it clear why this was a critical issue.

Part 3: The Problem

Getting down to the specifics, this is where we define the problem. Be detailed and use real data when possible. What hurdles did our client face? What were the roadblocks? This is where we lay out the facts.

Part 4: The Solution

Here, we get into the nitty-gritty of how we tackled the problem. Explain our strategy and the steps we took to address the issue. This is where we showcase our problem-solving skills.

Part 5: The Result

Now, let’s bask in the glory of success. Share the outcomes, the results, and the impact our solution had. Use data, testimonials, or any other evidence to highlight the positive change we brought about.


Example 1: ROI with Data

Title: “ROI with Data”

Subtitle: “Chuck Lorre Productions”

Details:Legendary Chuck Lorre, the mastermind behind hit TV shows like “Two and a Half Men,” “The Big Bang Theory,” and “Dharma and Greg,” is known for his quirky humor. At the end of each episode he creates, fans eagerly anticipate his signature “vanity card” – a humorous credit sequence. However, Chuck’s website, which serves as a catalog for these vanity cards, was facing serious issues.Mission: Our mission was crystal clear – revamp the website to efficiently organize, edit, and showcase over 700 vanity cards. Chuck Lorre’s website updates were a nightmare, requiring a team of three and plagued by multiple errors and dead links. Even minor changes often necessitated rebuilding multiple pages. Additionally, we needed to ensure the website was mobile-friendly.Obstacles: The transition to the new site had to be seamless, without losing any data. The challenge was to create an organized, minimalistic design that would truly capture the joy of Chuck’s witty vanity cards.Success: Leveraging a robust PHP backend and a user-friendly Javascript frontend, Scot transformed the website into a sleek, organized, and user-centric platform. Updates became a breeze, with a single staff member handling the process efficiently.Scot painstakingly cross-referenced all air dates and meticulously attached episode names to each card, ensuring data completeness. Rigorous testing ensured the site’s reliability, making it work seamlessly every time. We transformed all cards into graphics, ensuring consistent presentation for all users. The website became responsive and more optimized for Google search results.You can explore the revamped website at

Example 2: Curation Capabilities Expanded

Title: “Curation Capabilities Expanded”

Subtitle: “Boobietrap”

Details:Scot Nery’s Boobietrap, the #1 show in L.A. on TripAdvisor and a recipient of “Best Of” awards from LA Weekly & Los Angeles Magazine, presented a unique challenge. Despite its success, Scot and co-producer Meranda had limited time each week to curate the 15 acts that graced their weekly show.Mission: Our mission was to create a streamlined system to effortlessly track each week’s lineups, simplify act bookings and cancellations, maintain performance histories, and ensure show diversity – a true variety show experience.Obstacles: The challenge was to strike a balance between automation and personal touch. The qualitative and quantitative aspects of production had to be clearly delineated.Success: We crafted a system seamlessly integrating with calendars and emails, automating act booking notifications. Scot’s team no longer needed to manually manage contact information, saving valuable time.The system allowed easy act reordering through a simple drag-and-drop interface, with instant updates for performers. Acts were rated and tagged for effortless organization, ensuring balanced show lineups. Boobietrap’s curation capabilities expanded, maintaining its status as a top-notch show.

Example 3: Uniting a Community

Title: “Uniting a Community”

Subtitle: “Jambrain”

Details:In 2007, while most people were abandoning MySpace, bands were still using it to promote their music and tour schedules. In North-Eastern Ohio, Scot’s Dad envisioned a platform to serve the local music community, connecting bands, fans, and venues.Mission: Our mission was to create a comprehensive website for organizing bands, their playable music, venues, and schedules. The site had to be user-managed, incorporating a blog for music scene updates.Obstacles: The challenge lay in the nascent state of technology for such a platform. Many required components had to be built from scratch, and it had to be user-friendly for tech-averse band members.Success: From 2007 to 2013, evolved into a thriving community hub. Built on a WordPress & PHP backend, it provided bands, venue owners, and administrators a simple platform to list gigs, showcase music, and engage fans.Bands could easily update their profiles, and fans could find shows and listen to music, all in one interaction. Jambrain united a fragmented music community, serving as the go-to gig listing for Northeastern Ohio.

Written for folks who want to attract and energize groups

Scot Nery is an emcee who has helped some of the biggest companies in the world achieve entertainment success. He's on an infinite misson to figure out what draws people in and engages them with powerful moments.

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