Simple Press List
Even if we only know two press people / bloggers / influencers that like talking about us, it’s time to […]
Even if we only know two press people / bloggers / influencers that like talking about us, it’s time to […]
We often don’t have enough jelly beans to reach out to the press in an elaborate and complete way. It
Simple Press Release Read Post »
I had never seen this coffee maker before. When I opened the top, I knew that it was not programmed
Invisible Leadership in Entertainment Read Post »
Scot Nery’s Boobietrap was going really well, the bar was making money, the buzz before and after were great, but
Get Detailed in Entertainment UX Read Post »
I like entertainment to be messy. Everyone does. Not just because flaws are loveable, it’s more than that. When something
I didn’t prioritize being popular in school. I drew pictures, was a jackass, and programmed computers. I’m glad I did
Entertainment Popularity as a Tool Read Post »
It’s dangerous for a builder of entertainment to get hung up on a dream. It’s even more dangerous to get
If we lower our rate in front of the client (eg: “I can give you a lower price if you’re
Discounts Hurt Entertainment Read Post »
I’m writing today about pricing gigs. A client asks our price and we tell them a number. It sucks. The
Entertainers are bringing brooms to car wrecks Read Post »
According to Ryan on The Office, selling to a new customer is 5x more expensive than a repeat customer. It
When our egos butt up against conflicting ideas, we are delighted. When we are reminded of our loss of control,
Don’t “Sit Back, Relax and Enjoy The Show” Read Post »
We need to get what we want as entertainment creators. The ultimate thing we want is the opportunity to lead
Selfish Empathy in Entertainment Read Post »