{"id":3609,"date":"2023-04-14T09:11:51","date_gmt":"2023-04-14T16:11:51","guid":{"rendered":"https:\/\/www.scot.fun\/damentals\/?p=3609"},"modified":"2023-05-29T12:55:37","modified_gmt":"2023-05-29T19:55:37","slug":"membership-orgs-gotta-join-something","status":"publish","type":"post","link":"https:\/\/www.scot.fun\/damentals\/membership-orgs-gotta-join-something\/","title":{"rendered":"Membership Orgs : Gotta Join *SOMETHING*"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-attachment-id=\"3630\" data-permalink=\"https:\/\/www.scot.fun\/damentals\/membership-orgs-gotta-join-something\/screenshot_2023-05-29_11-55-40\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/05\/Screenshot_2023-05-29_11-55-40.png?fit=1920%2C1080&amp;ssl=1\" data-orig-size=\"1920,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Screenshot_2023-05-29_11-55-40\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/05\/Screenshot_2023-05-29_11-55-40.png?fit=1024%2C576&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/05\/Screenshot_2023-05-29_11-55-40.png?resize=1024%2C576&#038;ssl=1\" alt=\"\" class=\"wp-image-3630\" srcset=\"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/05\/Screenshot_2023-05-29_11-55-40.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/05\/Screenshot_2023-05-29_11-55-40.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/05\/Screenshot_2023-05-29_11-55-40.png?w=1920&amp;ssl=1 1920w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Been talking to a bunch of non-profits about their low membership numbers. They blame a lot of things. The #1 thing I blame for people not joining something is that there&#8217;s nothing to join. If an org&#8217;s description is &#8220;A group of people who do things together,&#8221; we have just described planet earth. For this reason, I don&#8217;t need to pay dues. I already am a part of the most powerful group in the world &#8212; the world. My dues are paid.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We gotta get specific about who the group is for and what they do. There has to be a line between the group and the rest of the world.  We don&#8217;t need everyone, we just need a bunch of the right people. Don&#8217;t worry about offense. Worry about a fence.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Been talking to a bunch of non-profits about their low membership numbers. They blame a lot of things. The #1 thing I blame for people not joining something is that there&#8217;s nothing to join. If an org&#8217;s description is &#8220;A group of people who do things together,&#8221; we have just described planet earth. For this [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":3630,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"facebook_10158666434799935_26707174888":"","twitter_aToyMjM4MTQzMDs=_22381430":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-3609","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/05\/Screenshot_2023-05-29_11-55-40.png?fit=1920%2C1080&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/pc33gc-Wd","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":3623,"url":"https:\/\/www.scot.fun\/damentals\/membership-orgs-higher-dues\/","url_meta":{"origin":3609,"position":0},"title":"Membership Orgs: Higher Dues","author":"scot","date":"April 29, 2023","format":false,"excerpt":"People often think that the way to get members for an club or other organization is to lower the price of dues as low as possible. I can't think of when this would ever be true. Joining a club is a commitment. When we join a group, we are deciding\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/04\/Screenshot_2023-04-29_08-58-36.png?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/04\/Screenshot_2023-04-29_08-58-36.png?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/04\/Screenshot_2023-04-29_08-58-36.png?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/04\/Screenshot_2023-04-29_08-58-36.png?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2023\/04\/Screenshot_2023-04-29_08-58-36.png?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":3326,"url":"https:\/\/www.scot.fun\/damentals\/double-our-membership\/","url_meta":{"origin":3609,"position":1},"title":"Double Our Membership","author":"scot","date":"June 25, 2022","format":false,"excerpt":"It seems like some non-profit membership organizations are trying to avoid money. They spend a lot of time trying to wrangle volunteers and continuously lower or maintain membership fees in the face of inflation. What if the non-profit's goal was not to avoid money, but to do something great for\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2022\/06\/pexels-anastasiya-lobanovskaya-792777.jpg?fit=1200%2C624&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2022\/06\/pexels-anastasiya-lobanovskaya-792777.jpg?fit=1200%2C624&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2022\/06\/pexels-anastasiya-lobanovskaya-792777.jpg?fit=1200%2C624&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2022\/06\/pexels-anastasiya-lobanovskaya-792777.jpg?fit=1200%2C624&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2022\/06\/pexels-anastasiya-lobanovskaya-792777.jpg?fit=1200%2C624&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1407,"url":"https:\/\/www.scot.fun\/damentals\/the-end-of-the-5-day-branding-challenge\/","url_meta":{"origin":3609,"position":2},"title":"The End of the 5 Day Branding Challenge","author":"scot","date":"August 7, 2020","format":false,"excerpt":"I spent the week leading over 100 entertainment pros through a branding challenge -- the project of refining their brands. 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Entertainers find exciting gigs... Bookers find entertaining people. We make it the right fit. 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