{"id":3228,"date":"2021-12-15T19:25:27","date_gmt":"2021-12-16T03:25:27","guid":{"rendered":"https:\/\/www.scot.fun\/damentals\/?p=3228"},"modified":"2021-12-15T19:25:31","modified_gmt":"2021-12-16T03:25:31","slug":"magic-pills","status":"publish","type":"post","link":"https:\/\/www.scot.fun\/damentals\/magic-pills\/","title":{"rendered":"Magic Pills"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"573\" data-attachment-id=\"3229\" data-permalink=\"https:\/\/www.scot.fun\/damentals\/magic-pills\/far\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/12\/far.jpg?fit=2000%2C1120&amp;ssl=1\" data-orig-size=\"2000,1120\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"far\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/12\/far.jpg?fit=1024%2C573&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/12\/far.jpg?resize=1024%2C573&#038;ssl=1\" alt=\"\" class=\"wp-image-3229\" srcset=\"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/12\/far.jpg?resize=1024%2C573&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/12\/far.jpg?resize=300%2C168&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/12\/far.jpg?w=2000&amp;ssl=1 2000w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Like I wrote about yesterday, we often don&#8217;t want to build a relationship with a customer or a fan. We want to do that thing that makes fandom automatic. We want to send out one email, release one single, make one video, do one gig that gets us an endless avalanche of money and love. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>It doesn&#8217;t work like that.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Instead of being bummed that we can&#8217;t get the magic pill, we can look at that impulse in everyone. Our prospects and fans want that too. How can we be a magic pill for them? How can we solve multiple issues in the lives of those we serve? This is a great way to look at service in our worlds. It helps us empathize and figure out better ways to be us for them. The people the love what we do love the impact that we have. Let&#8217;s promise more and provide more.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Like I wrote about yesterday, we often don&#8217;t want to build a relationship with a customer or a fan. We want to do that thing that makes fandom automatic. We want to send out one email, release one single, make one video, do one gig that gets us an endless avalanche of money and love. [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":3229,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"facebook_10158666434799935_26707174888":"","twitter_aToyMjM4MTQzMDs=_22381430":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-3228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/12\/far.jpg?fit=2000%2C1120&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/pc33gc-Q4","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":781,"url":"https:\/\/www.scot.fun\/damentals\/ring-lights-terrible\/","url_meta":{"origin":3228,"position":0},"title":"Ring Lights: Terrible!","author":"scot","date":"May 28, 2020","format":false,"excerpt":"Don't buy a ring light thinking that it's a magic pill. It's more likely just a pill. I used to be a fan of ring lights and think they were an awesome solution to solve all shooting issues. I even built my own when they were hard to get. The\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/05\/woman-sitting-in-front-of-round-light-inside-dark-room-2250409-2-scaled.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/05\/woman-sitting-in-front-of-round-light-inside-dark-room-2250409-2-scaled.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/05\/woman-sitting-in-front-of-round-light-inside-dark-room-2250409-2-scaled.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/05\/woman-sitting-in-front-of-round-light-inside-dark-room-2250409-2-scaled.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/05\/woman-sitting-in-front-of-round-light-inside-dark-room-2250409-2-scaled.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1313,"url":"https:\/\/www.scot.fun\/damentals\/1-magic-act-pet-peeve\/","url_meta":{"origin":3228,"position":1},"title":"#1 Magic Act Pet Peeve","author":"scot","date":"July 27, 2020","format":false,"excerpt":"If you're not a magic geek, this may not be for you. I started doing magic tricks when I was 7, started making money doing shows when I was 11. I'm 41 now... I think. I have booked hundreds of magic acts through Scot Nery's Boobietrap. I have watched way\u2026","rel":"","context":"With 2 comments","block_context":{"text":"With 2 comments","link":"https:\/\/www.scot.fun\/damentals\/1-magic-act-pet-peeve\/#comments"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/07\/woman-in-black-shirt-covering-her-face-4888344-1.jpg?fit=1200%2C820&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/07\/woman-in-black-shirt-covering-her-face-4888344-1.jpg?fit=1200%2C820&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/07\/woman-in-black-shirt-covering-her-face-4888344-1.jpg?fit=1200%2C820&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/07\/woman-in-black-shirt-covering-her-face-4888344-1.jpg?fit=1200%2C820&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2020\/07\/woman-in-black-shirt-covering-her-face-4888344-1.jpg?fit=1200%2C820&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":2208,"url":"https:\/\/www.scot.fun\/damentals\/magic-magic-out-of-tragic\/","url_meta":{"origin":3228,"position":2},"title":"Magic Magic out of Tragic","author":"scot","date":"January 14, 2021","format":false,"excerpt":"https:\/\/youtu.be\/SgqxiE7A4yY Michael Gutenplan turned a stageless year into hundreds of performance opportunities.","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/01\/guten-thumb.jpg?fit=1200%2C672&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/01\/guten-thumb.jpg?fit=1200%2C672&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/01\/guten-thumb.jpg?fit=1200%2C672&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/01\/guten-thumb.jpg?fit=1200%2C672&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.scot.fun\/damentals\/wp-content\/uploads\/2021\/01\/guten-thumb.jpg?fit=1200%2C672&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":2868,"url":"https:\/\/www.scot.fun\/damentals\/why-magicians-suck\/","url_meta":{"origin":3228,"position":3},"title":"Why Magicians Suck","author":"scot","date":"September 7, 2021","format":false,"excerpt":"Magicians are an example of entertainers who have it easy. 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I used to believe in magic. I was a child magician performing tricks I learned in books and bought in kits. The tricks were obviously not magic to me, but my hope was that I would get there. 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There's no \"tip\" I can give you for setting up lighting. Everything changes all the time. This is a response to a magician asking for help in his home studio. 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